My 6-Hour Work Week as a Digital Product Creator and Mom of 3
Let’s set the scene: I’ve got a 5-month-old baby, two older kids in half-day preschool, and just a tiny window of time to work each week.
With my baby at home and me not quite ready to dive back into my version of “full-time” (which, let’s be real, is max 20 hours a week for me), I’m currently squeezing work into about six hours a week.
Yep, six hours.
It doesn’t sound like much, but trust me, you can get a TON done in that time—if you focus on the right things.
So today, I’m taking you behind the scenes of my recent work week to show you how I maximize every minute.
The Key to a 6-Hour Work Week: Prioritize Needle-Moving Tasks
When your work time is this limited, there’s no room for fluff. That means I’m NOT spending time on things that don’t directly move the needle in my business.
Sorry, social media lovers—this means I’m not doing anything on socials. No reels, no graphics, no posting. Nada. Instead, I focus on tasks that either inject immediate cash into my business or set me up for future revenue.
Here’s how my week shaped up:
Task 1: Running a Flash Sale (2 Hours)
Flash sales are one of my go-to strategies for quick revenue. This week, I ran a 48-hour flash sale that brought in about $1,400 in sales. Here’s what that involved:
- Writing and scheduling three emails
- Creating simple graphics
- Setting up my payment processor and timer system
All of this took me just about 2 hours. Not bad for a day’s work, right?
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Task 2: Prepping for an Affiliate Promotion (1 Hour)
Next up, I worked on an affiliate promotion for a partner’s product. This required less creative energy since I used pre-written copy and graphics provided by the affiliate program.
Here’s what I did:
- Grabbed my affiliate link
- Customized the email copy to fit my voice
- Scheduled the emails in ConvertKit
This one-hour task brought in about $1,100 in sales. Combined with the flash sale, that’s $2,500 in revenue—and I was only halfway through my workweek.
Task 3: Creating and Listing Etsy Products (1.5 Hours)
After handling my promotions, I switched gears to work on Etsy. I spent about 90 minutes:
- Creating two new digital products
- Conducting keyword research
- Listing the products
I love this part of my work because it’s a mix of creativity and strategy—and these listings will (hopefully!) generate passive income over time.
Task 4: Prepping for My Upcoming Etsy Summit (1.5 Hours)
The last 90 minutes of my week were spent on prep work for my upcoming Etsy Summit. This included:
- Setting up the backend systems to onboard speakers and sponsors
- Reaching out to potential speakers
- Sending out contracts
The summit won’t generate immediate cash, but it’s a major long-term revenue driver for my business. It’s a great example of balancing short-term wins with future-focused projects.
Why This Work Week was Just Right
In just six hours, I managed to bring in $2,500 in revenue while laying the groundwork for future opportunities. Here’s the secret:
- Focus on Immediate Cash Injections. Flash sales and affiliate promotions bring in money quickly and keep the business running.
- Work on Long-Term Revenue Drivers. Projects like the Etsy Summit or creating new products set me up for success down the road.
- Skip the Fluff. If it doesn’t make a tangible impact, it’s not on my to-do list.
A Reminder for Anyone With Limited Time
If you’re someone with minimal time to work—whether you’re a new parent like me or juggling a full-time job—don’t let that hold you back.
You don’t need 40-hour weeks to make progress.
Instead, focus on the tasks that matter most. With strategic effort and clear priorities, you can make BIG moves in just a few hours.
For me, six hours a week isn’t forever—I’ll increase my hours when the timing feels right.
But for now, I’m soaking up this fleeting season with my baby while still building a thriving business.
You’ve got this! I’m always rooting for you.
